For salon and spa brands, chains, hotel spa groups and educators
B.LAB Formulation
Custom-branded back-bar and home care ranges, developed for your business.
B.LAB Formulation develops custom-branded back-bar and home care products for your business. You answer a 12-question brief. B.LAB returns recommended formulations with indicative cost and minimum order quantity, then runs technical review, sampling and manufacturing with partners in Italy, India and France.
Sound familiar?
What stops salons launching their own range
You want a custom-branded range but do not know what it will cost.
You receive indicative cost and minimum order quantity with the recommended formulations, before you commit.
Private-label projects run through many rounds of calls and emails.
A 12-question brief collects everything B.LAB needs in one step.
You need back-bar sizes for services and retail sizes for clients.
Develop the back-bar and home care versions of your range together.
You are unsure about safety and regulatory requirements.
Specialists handle safety, formulation validation, regulatory review and factory transfer.
What you get
You answer 12 questions
- 01Business type
- 02Target customer
- 03Product type
- 04Desired effect
- 05Ingredient preferences
- 06Fragrance
- 07Texture
- 08Claims
- 09Packaging
- 10Target retail price
- 11Volume
- 12Market
You get back
- Recommended formulation families
- Indicative cost
- Indicative minimum order quantity
- Regulatory considerations
- Sample request
- Production timeline
From idea to manufacturing
- 01 Idea You
- 02 Digital brief You
- 03 Formula options B.LAB returns
- 04 Cost and MOQ B.LAB returns
- 05 Technical review B.LAB specialists
- 06 Sampling B.LAB specialists
- 07 Approval You approve
- 08 Manufacturing B.LAB specialists
How to start
The scope of your project is agreed on the consultation call, from a single product built on a base formulation to a multi-product range with custom exclusivity.
- 01 Tell us about your business Send an enquiry with your product type, target retail price, first-run volume, market and timeline.
- 02 Consultation call with Sales A 30-minute call to review your brief and agree the scope of the project.
- 03 Proposal B.LAB sends recommended formulations with indicative cost, minimum order quantity and production timeline.
- 04 Onboarding Product development begins: technical review, sampling, approval and manufacturing.
Products are made by selected manufacturing partners in Italy, India and France, matched to your quality, positioning and cost. You can build your formulation on a licensed B.LAB platform: NutriLayer™, NeuroBiome™, AgeBiome™ or ChronoLift™. See the B.LAB platforms.
Proof of capability
See a range B.LAB has already built: B.LAB Home Care
B.LAB Home Care is B.LAB's own retail range of scalp serums, skin boosters, an exfoliant, a collagen mask and leave-on patches, formulated and manufactured by B.LAB in Milan. It shows the product formats, packaging and retail sizes B.LAB Formulation can develop for your custom-branded range.
Results from B.LAB customers
Launch Premium Services
Luxury men's grooming chain · South Asia
- Services
- 5
- Outlets
- 40
- Staff trained
- 400
Luxury Facials for Medical Aesthetics
Premium aesthetic clinic chain
- Outlets
- 80+
- Services sold
- 200K+
- Side effects
- 0
A Signature Spa Service Line
International 5-star luxury spa
- Rooms
- 550+
- Services
- 5
- Reorders a year
- 12
Start here
Start your product brief
Tell us the product type, target retail price, first-run volume, market and timeline. A B.LAB specialist will complete the 12-question brief with you and send back recommended formulations, indicative cost and minimum order quantity.
Not ready for a brief?
The Private-Label Readiness Brief
Work through product type, positioning, price, volume and market on your own, and arrive at a development request you can send when ready.
Asset: PDF


