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Privacy Policy

This policy explains what personal information B.LAB collects through blabpro.com, why we collect it, who we share it with and the choices you have.

Effective date: 1 September 2026

1. Who we are

blabpro.com is operated by B.LAB LABORATORIES USA LLC, 8 The Green, Ste R, Dover, DE 19901, USA ("B.LAB", "we", "us"). B.LAB is responsible for the personal information described in this policy.

This policy covers information collected through this website, including enquiry forms, the newsletter sign-up and the online tools (the Operating Review, the Salon Operations Benchmark and the Multi-Location Replenishment Assessment). It does not cover B.LAB software used under a separate customer agreement; that agreement governs the data processed in it.

2. Information we collect

Information you give us

  • Enquiry forms: first and last name, work email, company, role, business type, number of locations, country, phone number (optional), your message, and the details a form asks for on a specific line, such as current brands, services offered, product type, target retail price, volume, market, timeline, current systems or inventory system.
  • Tool results: if you complete an online tool, your answers, scores and recommendations are attached to your enquiry or sent to the email address you provide.
  • Newsletter: your work email address and your consent to receive it.
  • Emails to us: the content of any email you send to sales@, care@ or formulations@blabpro.com.

Information collected automatically

  • The page you submitted a form from, the referring website and any campaign tags in the link you followed (utm_source, utm_medium, utm_campaign).
  • Information stored in your browser, as described in our Cookie Policy.
  • Your IP address and browser details, which are received by our hosting provider.

We do not ask for sensitive personal information through this website. Please do not include health or client medical information in a form or email.

3. How we use your information

  • To reply to your enquiry and book your consultation call with Sales.
  • To prepare a proposal, quotation, ritual menu or rollout plan for your business.
  • To send you the results of a tool you completed.
  • To route your enquiry to the B.LAB team responsible for that business line.
  • To send the newsletter, if you subscribed.
  • To pre-fill forms on your next visit, if you accepted all cookies.
  • To run, secure and improve this website.
  • To meet our legal obligations and enforce our Terms of Use.

We do not sell your personal information, and we do not use it for automated decisions that have legal or similarly significant effects on you.

4. Legal bases

Where the law of your country requires a legal basis for processing, we rely on:

  • Consent: for the newsletter, for saving your details in your browser, and for contacting you about your enquiry. You can withdraw consent at any time.
  • Steps before a contract: for preparing a proposal or quotation you asked for.
  • Legitimate interests: for running and securing the website and keeping a record of business enquiries.
  • Legal obligation: where we must keep or disclose information by law.

5. Who we share it with

  • Service providers that work on our behalf under contract: website hosting, customer relationship management, email delivery and newsletter services. Current providers: GoDaddy (website hosting), Microsoft (email) and Brevo (contact management, newsletter and email delivery).
  • B.LAB group companies and authorised B.LAB partners in your region, where needed to reply to your enquiry or deliver what you asked for.
  • Authorities, where the law requires it or to protect our rights.
  • A buyer or successor, if B.LAB's business or assets are sold or reorganised.

6. International transfers

B.LAB LABORATORIES USA LLC is based in the United States, and our service providers may process information in other countries. When we transfer personal information across borders, we use safeguards required by applicable law, such as standard contractual clauses.

7. How long we keep it

  • Enquiries and tool results: 24 months after our last contact with you, unless you become a customer.
  • Customer records: for the length of the customer relationship and the period required by tax and accounting law.
  • Newsletter: until you unsubscribe.
  • Browser storage: until you clear it, as described in our Cookie Policy.

8. Your rights and choices

Depending on where you live, you may have the right to:

  • Access the personal information we hold about you and receive a copy.
  • Correct information that is wrong or incomplete.
  • Delete your information.
  • Restrict or object to how we use it.
  • Withdraw consent you have given.
  • Receive your information in a portable format.
  • Complain to your local data protection authority.

To use these rights, email us at the address in section 11. We reply within the time required by law and may need to confirm your identity first. We will not treat you differently for using your rights.

Newsletter: every newsletter has an unsubscribe link. Browser storage: you can change your cookie choice at any time from the Cookie Policy.

9. Security

We use technical and organisational measures to protect personal information, including encrypted connections to this website and access limited to staff who need it. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.

10. Children

This website is for professional beauty businesses. It is not directed at children, and we do not knowingly collect information from anyone under 16.

11. Contact and changes

For privacy questions or requests, email care@blabpro.com or write to B.LAB LABORATORIES USA LLC, 8 The Green, Ste R, Dover, DE 19901, USA.

We may update this policy. The effective date at the top of the page shows when it last changed. If a change materially affects how we use your information, we will tell you on this website or by email.

Talk to B.LAB

B.LAB uses essential browser storage to run this website, remember your choice and save your progress in the online tools.

Select "Accept all" to also save your contact details on this device, so forms are pre-filled on your next visit. B.LAB does not use advertising cookies.

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